PNSMA Fall Forum: Reducing Gun Deaths & Injuries: A Social Marketing Approach

Date: September 20, 2023

Time: 11:30 am- 1 pm

Fees: Free

Nancy Lee will be sharing highlights from her most recent book to be published this Fall, Reducing Gun Deaths & Injuries: A Social Marketing Approach.

As would be expected, this approach is not about laws and policies, and is more than information.  It’s all about citizen behaviors that will help prevent gun deaths and injuries, and what social marketers can do to help make this happen.

She will summarize facts that informed four major areas of focus for reducing gun deaths and injuries using a social marketing approach, and four of the 20 program intervention strategies discussed in the book.

Nancy is the President of Social Marketing Services, Inc, Strategic Advisor at C+C, Affiliate Instructor at the University of Washington, author of 13 books with Philip Kotler, and a founding member of the Pacific Northwest Social Marketing Association (PNSMA).

This Forum, along with all of PNSMA's Forums, are free of charge. You can access recordings to all our Forums as a member. Please consider joining our supportive and effective community of practice.